Overview
This Privacy Policy describes how BrightSmile ("we", "us", "our") collects, uses, and protects personal information provided by users who visit our website or contact our 24/7 dental referral hotline. We act as a bridge to connect patients with local dental providers.
Information We Collect
- Contact Details: Your name, phone number, and zip code to locate nearby clinics.
- Dental Requirements: Information regarding your dental emergency or care needs provided during the referral call.
- Insurance Information: Details regarding your provider to ensure we match you with a clinic that accepts your plan.
- Technical Data: IP address, browser type, and interaction data via tools like Microsoft Clarity.
Use of Information
We use your information exclusively to facilitate dental care connections. This includes matching you with available dentists, verifying insurance compatibility, and improving our referral technology. We do not sell your personal health information to third-party marketers.
Data Sharing
To fulfill your request for dental care, we share relevant details with the licensed dental clinics in our network that are near your location. These partners are required to maintain your privacy in accordance with healthcare regulations.
Security
We implement industry-standard security measures to protect your data. Please note that while we facilitate the connection, once you are referred to a dental office, your data is then subject to that specific office's HIPAA and privacy protocols.
Contact
For inquiries regarding your data or to request removal, please contact our privacy officer at:
privacy@brightsmiledental.com
Effective date: December 22, 2025